Submit Your Pawsome Story

Topics we love

• Pet care tips (health, safety, training, etc.)
• Inspiring pet stories
• DIY videos
• Pet shopping guides
• Creative & funny listicles

Voice & tone guidelines

• Be casual but smart.
• Use a friendly, conversational tone.
• Sense of humor is highly appreciated
• Be passionate about what you write.
• Let your personality come through in your writing.
• Most importantly, be human. After all, you are one.

Style tips

• Write in short paragraphs (100-150 words)
• Use short words and sentences
• Use active voice
• Don’t overuse gerund
• Use power (call-to-action) verbs
• Use descriptive headers and subheaders
• Replace weak words
• Focus on your message
• Check your text with Hemingway editor

Content guidelines

• Have a catchy headline. (We suggest using Headline Analyzer.)
• Make your intro short and simple.
• All submissions must be original content.
• Make sure to include images. Remember that you must own the rights to them or use free stock photos.
• Don’t forget to provide your short bio.

External links

• Links to the external content are allowed only if they add value for user or support provided information (statistics, historical data, research, case studies, doctor or vets recommendations, etc.)
• Provide sources for stats, graphics, etc. 
Refer to the trusted sites only.
• If you’re referencing a body of research or study, please link to the study, research or an article summarizing that research from a reputable source like The New York Times, The Wall Street Journal, TIME, CNN or Scientific American.
• For health and medical facts, hospital/university-affiliated websites, National Institutes of Health sites and study links are preferred over less credible sources.